Alexey Serov

Alexey Serov is a Russian musician, soloist and a prominent member of the popular Disco Crash group. Alexey Serov was born in the famous "city of brides" Ivanovo. The musician was born in November 1974 into a family where music was constantly played. But the son decided to follow the "musical path" beaten by his parents only in adulthood. Although his hearing and voice were discovered early: from grades 1 to 3, Alexei practiced vocal as part of the children's pop group "A + B".

As the musician said in an interview, Alexei practiced, but during the days of the reporting concerts, the leaders of A + B did not dare to let Serov out on stage. The boy was distressed, but not particularly, because he had many other hobbies. Alexei Serov studied in the sambo section, attended tennis and table tennis classes, went to an orienteering club, played football and even tried his hand at a puppet theater.

The boy did not even think about his musical career. After graduating from high school, the guy entered a law school. During these years, Serov's rapprochement with the founders of the legendary group "Disco Crash" Nikolai Timofeev and Alexei Ryzhov took place. Serov was familiar with Timofeev from school.

In the third year of the institute, Aleksey Serov already independently earned money for a living. The young man got a job as a legal adviser at the Ivanovo artificial sole plant. He also conducted city discos.

The creative biography of Alexei Serov is inextricably linked with the team, whose popularity has grown to such a size that it allowed him to participate in star concerts, the Golden Gramophone, Song of the Year, Blue Light on Shabolovka and others.

Serov today does not betray the team and is still a soloist. But the popular group "Disco Crash" began with a modest regional radio show.

Ryzhov and Timofeev from 1990 to 1995 on the Ivanovo regional radio broadcast, which was called "Disco Crash". As part of this program, the guys made remixes and parodies of popular songs. In 1992, Oleg Zhukov joined them, and 5 years later Alexey Serov joined them.

Much has changed since then. In February 2002, after a long illness, one of the brightest members of the team, Oleg Zhukov, died. In the summer of 2012, Nikolai Timofeev set out on an "independent voyage". But in November of the same year, a new soloist Anna Khokhlova, a participant in the Ukrainian talent show "X-Factor", appeared in the "Disco Crash".

The group has a colorful history, in which Alexey Serov played one of the key roles. Since 1997, when the musician appeared in the "Avariya Disco", the collective has released 8 popular albums. The whole country sang and continues to sing many hits of the collective.

The group is deservedly considered a musical icon of the 90s and 2000s. The group's collection contains a huge number of prestigious awards and nominations. During this period, the group became a multiple winner of the Golden Gramophone award and the Song of the Year awards, in addition, it was the winner of the MTV Europe Music Awards in Barcelona and the Muz-TV award winner.

Today the band does not receive awards so often, but the musicians continue to record fresh compositions.

In the new composition, the group in 2013 recorded the single "K. U. KL A ", which became the soundtrack for the circus show of brothers Edgard and Askold Zapashny. In 2014, the band released a new album "The Girl Driving".

In 2016, the composition "Bright Me", recorded together with Philip Kirkorov, was released.

In addition to his musical activities, Alexey Serov is also successfully engaged in business. The musician owns his own dry cleaner called "Dry Cleaner No. 1". According to rumors, the musician invested $ 1 million in opening the network.

At first, friends and colleagues laughed at the entrepreneur, because the musician already had two unsuccessful businesses on his account: a dating site and real estate in Estonia. The new project also almost failed: it turned out that the manager was stealing, which almost ruined the business. Still, in 2015, six years after the opening of the first dry cleaner, the chain began to make its first profit. And in 2016, the total revenue already amounted to 350 million rubles.

However, Serov did not stop at the simple opening of a network of dry cleaners. The musician came up with a rather extravagant business plan, namely, he decided to combine a new chain with an already established network of dry cleaners - coffee shops with "alternative" coffee "Coffee & Moloko". Coffee houses have become famous for the presence of non-standard brewing methods in the coffee menu: kemex, aeropress, purover.

Alexei himself is an avid coffee lover, but unlike his bandmate Alexei Ryzhov, who, according to the artist, does not care what to drink, Serov understands coffee and is ready to look for the right taste and aroma. But even in the capital, the level of coffee houses did not suit the musician, so Alexey decided to open his own chain of coffee houses, and to make this ambitious project easier to implement, combine it with the existing working areas.

As a result, it turned out that combining dry cleaners and coffee shops is not so easy. Coffee houses have become more work for the idea and for the soul. Although the revenue of each outlet is 600 thousand rubles per month, the net profit fluctuates around zero. Nevertheless, the musician continues to open new dry cleaners and coffee shops.

Unfortunately, the personal life of Alexei Serov was not as smooth and successful as his musical career. The soloist of "Disco Crash" has three marriages. And they all ended in the separation of the spouses. Particularly loud and scandalous was the divorce from his third wife, a blonde beauty from the Baltic States Irina Kachko.

Ira had to wait 4 and a half years for the official marriage proposal. The marriage was registered at the Tallinn consulate. The ceremony was attended by the son of Alexei from the 2nd marriage, Richard, daughter of Irina from the 1st marriage, Betty and the common daughter of the couple, Polina. The eldest son of Alexei Serov, Mark, born in the 1st marriage, remained in the capital.

The idyll did not last long. After the marriage cracked, Serov came to Tallinn and filed for a divorce. The fact that the musician demanded sole custody of his daughter added to the poignancy of the moment. The Ivanovo court granted his request. The Tallinn court also took the father's side.

Irina's lengthy litigation began, demanding the return of her daughter to herself. In the end, she achieved her goal, and today Polina lives with her mother in Estonia. Alexey Serov takes part in the girl's life and tries to see her as often as possible.

In parallel with the trial with his ex-wife, Alexey Serov initiated another trial. In October 2015, after the next issue of the talk show “Let Them Talk” aired on Channel One, this time dedicated to the musician’s divorce proceedings, Alexey Serov filed a lawsuit against the TV presenter of this show Andrei Malakhov.

The singer was outraged that the show was about the fact that the musician allegedly does not allow his mother to see her daughter. This slander and the scandal that erupted around his name forced the musician to file a lawsuit with the Khamovnichesky Court of Moscow, where Serov claimed a violation of his right to privacy and demanded compensation for the moral damage caused by a sum of 2 million rubles.

In 2017, "Disco Crash" presented a video clip for the song "My Love" and a video clip for the song "Moher" with the Khleb group, and also gave a big solo concert in the Izvestia Hall club, where they sounded like hits of the 90s, and new tracks.

In 2017, the first coffee shop of the Coffee & Moloko brand was opened, not related to dry cleaning. A new point appeared on the territory of the “Persona” image laboratory.

In February 2018, in honor of Valentine's Day, the musical group presented the track "Fantazer", recorded together with Nikolai Baskov.

In April 2018, a new collection point for Dry-Cleaners No. 1 was opened, immediately combined with a new outlet of the Coffee & Moloko cafe chain, also owned by the musician. The musician announced this event on his Instagram account.

1997 - "Dance with me" 1999 - "Song about you and me" 1999 - "Marathon" 2000 - "Crash against!" 2001 - "Maniacs" 2006 - "Four Guys" 2011 - "Not a Child's Time" 2014 - "Girl Driving"

Alexey Serov 's estimated Net Worth, Salary, Income, Cars, Lifestyles & many more details have been updated below.

Let's check, How Rich is Alexey Serov in 2020 ?

Alexey Serov Net Worth 2021

Alexey Serov 's revenue is $2M in 2021. It is an approximate forecast of how rich is Alexey Serov and could vary in the range between $706K - $1.9M.

Alexey Serov Net Worth 2020

Alexey Serov 's revenue is $1.9M in 2020. It is an approximate forecast of how rich is Alexey Serov and could vary in the range between $884K - $1.5M.

Alexey Serov Net Worth 2019

Alexey Serov 's revenue is $1.1M in 2019. It is an approximate forecast of how rich is Alexey Serov and could vary in the range between $983.5K - $1.5M.

Alexey Serov Net Worth 2018

Alexey Serov 's revenue is $1M in 2018. It is an approximate forecast of how rich is Alexey Serov and could vary in the range between $790.3K - $1.6M.

Alexey Serov Net Worth 2017

Alexey Serov 's revenue is $1.9M in 2017. It is an approximate forecast of how rich is Alexey Serov and could vary in the range between $749.2K - $1.4M.

Alexey Serov Net Worth 2016

Alexey Serov 's revenue is $1.3M in 2016. It is an approximate forecast of how rich is Alexey Serov and could vary in the range between $647.1K - $1.8M.

Alexey Serov Net Worth 2015

Alexey Serov 's revenue is $1.5M in 2015. It is an approximate forecast of how rich is Alexey Serov and could vary in the range between $828.8K - $1.9M.

It is an overall forecast for the net worth of Alexey Serov. The evaluation covers the latest 5 years and an approximation for next year. See above to learn how much money does Alexey Serov makes a year.

The range above shows an estimation based on evaluation generated by public information about sponsorships or other sources found on the internet. It's summarized data from Alexey Serov's projects existing in AidWiki's repository. It's an approximation of the revenue compiled by AidWiki and may not correspond with the real amount.